JW Brooks Ambassador Program

With the right team of ambassadors representing JW Brooks Custom Hat Company, we can all seize this opportunity to make this small company more than just a business — We want to honor our Western heritage. We want to build a lasting community for our way of life.  We want our custom hats to symbolize something that brings cowboys and cowgirls together and helps them express who they are.

Who is a JWB Brand Ambassador?

A trusted individual who possesses integrity and a high moral compass. A JW Brooks Custom Hat Company brand ambassador is a cowboy or cowgirl who believes in our brand and loves our custom hats. These individuals actively wear our brand, and they want to spread the word about our hats because they are passionate about wearing them. We think of them as “top-notch cheerleaders!”

But no matter what, they are experts in promoting our product via word-of-mouth. Because they wear our hats, they are an AUTHORITY on them!

What does a JWB Brand Ambassador do?

One of your main roles is posting about our hats on your social media accounts, but also spreading the word about our hats offline as well. 

What does a JWB Brand Ambassador get?

Our ambassadors have the unique opportunity to be a part of something really cool – you are part of our JWB community, family and team and we want to recognize each and every one of you for it!  So be sure to share your achievements, goals, successes and those selfies with us through hashtags and direct shoutouts!   

As an ambassador, you are the first to know about everything from new hat designs, exclusive insider deals and sales, upcoming show locations and you will get first dibs on JWB caps, swag AND SO MUCH MORE!

Are you in?  Feel free to fill out the Ambassador Application!

Meet Our Ambassadors

Sam Van Fleet headshot

Sam Van Fleet, Owner/Trainer at VanFleet Mustangs

Sam has been gentling and training wild mustangs and PMUs since 2014. She specializes in starting horses, groundwork, tricks, and liberty work.

Sam has competed in three Youth Mustang Challenges, one Mustang Magic, and three Extreme Mustang Makeovers.

Her Awards include:

2014 MA Youth Mustang Challenge Competitor
2015 MA Youth Mustang Challenge Reserved Champion
2016 MA Youth Mustang Challenge Champion
2017 MA EMM 8th Place and Young Gun
2018 KY EMM 6th Place
2019 Mustang Magic Competitor
2019 FL EMM 6th Place and Young Gun

Tabitha Smith, Owner of TS Quarter Horses

Talk about a busy woman!  Tabitha Smith’s dream has always been to raise top quality horses that can go any direction a person wants to take them and make dreams a reality for so many other horse crazy girls/woman/people out there. Tabitha is also an independent consultant of Rodan + Fields as well as a co-owner in Excel Supplements, a job that allows her to follow her passion for animals by being able to provide them with a product that can greatly improve their health and body.

Reece Nichols

My name is Reece Nichols from Kilgore, Texas. I have been a financial advisor with Edward Jones since 2001, and I absolutely love what I do. In 2018 I qualified for FA Leaders which represents the top 1200 of the 18,000 financial advisors with Edward Jones, and I continue to trend upward. I have a ranch just outside of town where my wife Jill and I have a great view and are able to spend time with our 4 beautiful girls when they come to visit. Our ranch has also served as a place to mentor young men and help point them to Christ. I am thankful to have grown up on a ranch and learned how to work hard and a little about riding horses. I am proud that I had a mom and dad who took me and my brothers to church where we learned about the love of Jesus. Riding horses in SHOTX and NRCHA organizations is an absolute blast, and the Lord willing, I will continue for a long time. 

Paris Starn

Fill out a Brand Ambassador Application